Altronics - website UX audit
A self-initiated UX audit of the Altronics website, with prioritised findings and a prototype to explain the proposed changes.
The brief
I reviewed the Altronics website alongside my work as a Key Holder, considering how its navigation, content and interactions supported people looking for product and store information.
The purpose was to turn individual observations into a documented set of recommendations that could be discussed and prioritised.
My role
I initiated the audit and produced the report and prototype. This was separate from implementation; I do not claim measured improvements from the recommendations.
What I did
I reviewed navigation, homepage behaviour, interaction states, content structure, product pages and search visibility, recording problems and recommendations.
The report groups findings into quick fixes, interaction and usability, content and structure, and SEO. Open ideas and items set aside are recorded separately.
The output
The detailed DOCX contains 26 numbered findings: five high, twelve medium and nine low priority. It also records two open ideas and two items considered and set aside. The structure separates recommended fixes from ideas for further discussion.
Findings include unclear interactive elements, inconsistent interaction states, a carousel image issue, return-window wording and the lack of a copy action for part numbers. The recommendations address the specific behaviours observed during the review.
I produced a working prototype to help explain the proposed experience alongside the written findings.
What happened next
The output was the audit report and prototype for discussion with management. Implementation and measured improvement are not established by this work.